The ConnXion Point Blog

Look for ConnXus at the 2015 WBENC Conference in Austin

by ConnXus on June 22, 2015

We’re headed from Ohio to Austin to catch up with old friends and meet some new ones at the annual WBENC National Conference and Business Fair. ConnXus has always supported women-owned businesses, helping them grow through contract opportunities. We are also a corporate member of WBENC. You can meet with two of our staff during the conference on June 24, 2015, to find out more about our supplier diversity management software and services. Schedule some time with ConnXus Account Executive, Carrie Hawkins, and Manager of Member Services, Crystal Davis. Carrie works with large corporate buyers, while Crystal works with woman-owned and minority-owned suppliers. Interested? Take a moment to get acquainted before the conference, or set up a time to talk this week.

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ConnXus Named one of Nation’s Best Supplier Diversity Programs

by ConnXus on June 17, 2015

Hispanic Network Magazine has named ConnXus one of the best Supplier Diversity Programs in the nation. Our company, based in Mason, Ohio, was included in the 2015 Hispanic Network Magazine “Best of the Best” Summer award series. “These nonbiased studies are valuable resources for jobseekers, business owners, students, consumers, senior management, business associations, employment agencies and consumer groups,” according to Hispanic Network Magazine. As ConnXus celebrates it’s Fifth Year in business, the staff is proud to be named to this prestigious list, which includes a host of respected companies, including The Coca-Cola Company, CVSHealth, Ernst & Young, LLP, Hilton Worldwide, Lockheed Martin and Verizon Communications Inc. ConnXus received the same award in 2012. You can read the entire Best of the Best list here.

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The Supplier Diversity Innovation Track: From Best to Next Practices

by ConnXus on June 10, 2015

  Supplier diversity innovation means moving past “best practices” toward the future, or what ConnXus refers to as“next practices.” This means moving beyond meeting reporting deadlines to challenging the status quo and increasing spend not only in Tier 2, but in Tier 3 and Tier 4. The future of supplier diversity is rerouting mandatory reporting requirements by challenging the status quo: Increasing multi-tiered spend, building relationships with local businesses and reflecting the economy through key performance indicators. As procurement officers, supplier diversity and supply chain managers, let’s go beyond basic tracking and reporting spend to measuring the economic impacts of diverse hiring and engaging with local business. In order to reach this heightened level of innovation in the supplier diversity… read more »

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The 8 Questions Your Small Business Clients Should Ask When Seeking Capital: Question 2: What fees are involved?

by ConnXus on June 2, 2015

This is part two of an 8-part small business financing blog series in partnership with The Business Backer. This blog series will clear the financial fog, providing you with the tools necessary to make the best financing decision for your diverse or woman-owned small business. Each blog will address a key question you should ask potential funders before accepting a deal. Last month we introduced you to the state of small business lending and the first question your clients should ask when seeking financing: What kind of lender are you?   Let’s dive into the next question: Question 2:  What fees are involved? Hidden fees are commonplace in the consumer world, tacked on to a wide variety of purchases including airline tickets,… read more »

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May ConnXus+ Supplier Spotlight: The Deciding Factor

by ConnXus on May 27, 2015

By: Shannon Frohme Karen Meyers Holzer, President of The Deciding Factor, invited ConnXus into their Mason office to learn the logic behind the “Marketing That Makes up Minds.” The 13- year old women-owned integrated marketing firm, based in Mason, Ohio, is a ConnXus+ and Marketplace member. The company has been a friend and supporter of ConnXus since its launch in 2010. Breaking down the strategy-based marketing differentiator of The Deciding Factor, Holzer explains, “What makes us different from other firms is that we always start with a strategy. First we ask clients: What are you trying to achieve? What marketing have you done in the past? What are your business goals, and how are you going to track it? From… read more »

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4 Trends in Supplier Diversity Reporting & Risk Management

by ConnXus on May 12, 2015

Author: CEO and Founder Rod Robinson   You’d be hard pressed to find a major corporation today that doesn’t have some form of supplier diversity initiative. And a key component of supplier diversity programs is the periodic reporting of progress against established goals and objectives.  As more organizations move from compliance-driven to market-driven programs, they’re raising the bar in program investment, management, marketing and reporting of performance metrics. These corporate trendsetters provide their investors, board members, government agencies and other stakeholders real value: a baseline from which to evaluate and benchmark supplier diversity program performance and impact. In my nearly 20 years in supply chain & procurement as both a management consultant and former CPO, I have had the unique… read more »

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The 8 Questions Your Small Business Clients Should Ask When Seeking Capital: Question 1: What kind of lender are you?

by ConnXus on May 5, 2015

Publishing Note: This is part one of an 8-part small business financing blog series in partnership with The Business Backer.This blog series will clear the financial fog, providing you with the tools necessary to make the best financing decision for your diverse or woman-owned small business. Each blog will address a key question you should ask potential funders before accepting a deal. Making an informed financing decision can help you avoid the traps and find the right partner for your business.   Question 1: What kind of lender are you? Like many businesses in the world, there are lenders who work hard to deliver good solutions for their clients’ best interests, but there are others who don’t. Let’s first define these groups:… read more »

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ConnXus to Present at 2015 Cincinnati Innovation Xchange

by ConnXus on April 28, 2015

    ConnXus, Inc. will be one of 25 startups to present at the 2015 Cincinnati Innovation Xchange. Sponsored by Cintrifuse, Innovation Xchange competitively selects 25 nation-wide startups allowing them the opportunity to pitch to Fortune 500 companies and venture capitalist firms. The ultimate “prize” of the Innovation Xchange is landing a pilot project with top-tier corporations.  The event will take place April 29-30, 2015 at LPK Brand Innovation Center.   ConnXus’ Rod Robinson will speak on behalf of the ConnXus business model, Supplier Diversity Made Simple™ on Thursday April 30. The presentation will pitch key goals of corporate supplier diversity, data management and analytics and our key products and services. The 2015 keynote speakers are Silicon Valley-based Constellation Research… read more »

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CEO’s Desk: Driving Corporate Supplier Diversity: One Spend Category at a Time

by ConnXus on April 15, 2015

Author: ConnXus CEO Rod Robinson When we launched ConnXus 5 years ago this month, we had no products, no customers, no supplier database to speak of, and two employees, including yours truly. Today, we have more than a dozen employees, and our growing list of enterprise customers include some of the most recognized corporate brands on the planet. ConnXus provides a suite of technology-enabled solutions that help them better manage their supplier relationships as well as collect & manage data, track, monitor and report diversity spend activity at multiple levels of the supply chain. The growth of our enterprise SaaS (software-as-a-service) business model has led to us building a database of nearly 2 million of the approximately 15 million diverse… read more »

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ConnXus+ Supplier Spotlight: Avanzado

by ConnXus on April 14, 2015

Bob Hojnacki, Director of Business Development of Avanzado, recently spoke with our Marketing Intern, Shannon Frohme for the April Supplier Spotlight. From sales to business development, to program management and overseeing IT and graphics departments, Hojnacki is well-versed in the marketing communication world! Born and raised in a Detroit suburb, Hojnacki obtained his degree in Economics Management from Albion College and has 24 years’ experience specializing in marketing communication.   Situated in Michigan, Avanzado is the largest minority-owned digital print and communication solutions organization in the Midwest.  Their award-winning automated multi-channel marketing campaigns and AMP (Advanced Marketing Platform) services are used by companies in the automotive, franchise, healthcare and financial industries. Avanzado has been certified as a MBE by the… read more »

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Rod Robinson

The ConnXion Point is the blog for, an online service connecting small, minority- and woman-owned businesses with companies seeking to hire diverse suppliers.

I'm Rod Robinson, founder and chief connector of I've spent 15 years in the procurement business as a minority business owner, company procurement officer and industry consultant.

The ConnXion Point will focus on issues, events and news about procurement and supplier diversity. So, whether you're purchasing or selling, we'll have information you can use. We also hope to facilitate a healthy, respectful exchange of viewpoints on issues surrounding supplier diversity and procurement.

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